Experian Marketing Suite

Explainer Video

We were asked to design and create an animation to introduce the award-winning ‘Experian Marketing Suite’, which unites Experian’s customer identity, analytics and cross-channel marketing technology.

Our approach was a constantly moving, blueprint analysis of data usage and movement with fun, flowing animation picking up on key points of all stages of the journey. The latter part of the animation introduces colour as we introduce the concept and existing graphic associated with the three key areas of the Experian Marketing Suite.